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Mastercard ha anunciado su objetivo de alcanzar el 100% de tokenización del comercio electrónico en Europa para el año 2030, lo que supondrá eliminar gradualmente la introd...
Stripe, plataforma de infraestructura financiera para empresas, ha anunciado este martes que se convertirá en el principal socio de pagos a nivel mundial de Accor, una de las mayores empresas h...
Spotify ha presentado su primera agencia creativa interna, Creative Lab, en un intento por atraer a más anunciantes a su plataforma. Además, según ha anunciado la compañ&ia...
Amazon, ha anunciado hoy el compromiso de invertir 230 millones de dólares (214,87 millones de euros) para acelerar la creación de aplicaciones de IA generativa en startups de todo el mu...
La compleja relación entre Meta y la industria de los medios puede dar próximamente otro giro inesperado. Según fuentes consultadas por Business Insider, el gigante de la web s...
Los datos de los millones de clientes de PayPal son suculento botín que la célebre plataforma de pagos en línea está dispuesta a aprovechar hasta la última gota en u...
Instagram CEO Adam Mosseri has shared a series of recommendations to improve content performance on the platform and capture users' attention from the very first seconds. Here's a summary of the 5 key tips that can help you boost the reach of your posts and Reels. Who better than him to advise you? Tips to Increase Your Reach on Instagram 1. Grab Attention in the First 3 Seconds Mosseri emphasizes that the first few seconds of a video are...
Today, brands that cultivate strong, lasting relationships with their customers are the ones that truly succeed. But beyond simply selling products, the real challenge lies in transforming those customers into brand ambassadors. Referral platforms are a powerful tool for this, facilitating the creation of an efficient and scalable referral program. Through referrals, satisfied customers can recommend your brand to friends, family, and colleagues,...

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