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El CES 2025, el megaevento de tecnología de consumo organizado por la Consumer Technology Association, abrirá el telón de su nueva edición en Las Vegas del 7 al 10 de enero...
Meta, la empresa detrás de plataformas como Instagram, Facebook y WhatsApp, ha anunciado que abandonará su modelo de moderación de contenido, y en cambio se adoptará un sis...
Desde que Donald Trump se impusiera en las urnas el pasado mes de noviembre en las urnas allende los mares, muchos usuarios de X, que a través de su dueño Elon Musk habría jugado...
La inteligencia artificial (IA) y el machine learning están transformando la manera en que operan las empresas. Sin embargo, el verdadero potencial de estas tecnologías sólo puede...
La inversión publicitaria a escala global ha cogido carrerilla en la recta final del año y finiquitará finalmente 2024 con un crecimiento del 6,8% hasta alcanzar los 772.400 millo...
El SEO (Search Engine Optimization) es una de las estrategias más fundamentales en marketing digital. Se refiere al conjunto de técnicas y prácticas orientadas a mejorar la visibi...
Meta seemed to be falling behind in the AI race. While Google was heavily investing in models like Gemini (formerly Bard) and its integration across its entire ecosystem (Search, Ads, Workspace), and Apple was advancing with its on-device AI approach and its Apple Intelligence offering, Mark Zuckerberg's giant had been using artificial intelligence within its platform for years (campaign optimization, segmentation, delivery algorithms), but...
Digital payments are currently expanding rapidly, making the secure storage and processing of user card information a critical necessity. Tokenization is one of the most important technologies addressing this need. What is tokenization? In its simplest form, tokenization is the process of generating a "token" that replaces sensitive payment data (e.g., the card number). This token substitutes for the actual data, and transactions are co...

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