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Noticias
Meta, acusada de manipular las métricas publicitarias de sus Shops Ads.
Samujjal Purkayastha, exempleado de Meta, ha presentado una denuncia contra la tecnológica ante un tribunal de Reino Unido acusándola de haber manipulado las métricas publicitaria...
TikTok permitirá enviar notas de voz, imágenes y vídeos en sus mensajes directos.
TikTok está actualizando la experiencia de usuarios dentro de sus mensajes directos o DMs a fin de potencial el componente social de su plataforma. Para ello, en las próximas semanas com...
TikTok limita a cinco el número de hashtags por publicación
Hubo una época en la que los hashtags se alzaban como una herramienta clave para posicionarte en redes sociales, sin embargo todo cambia y estas almohadillas han perdido gran parte de su poder....
Consecuencias de que Amazon abandonase Google Shopping
El pasado 23 de julio, el mundo de la publicidad en buscadores se despertó con la sorprendente decisión de Amazon de abandonar Google Shopping. Un movimiento inesperado y millonario, que...
Ikea amplía su presencia en China con una tienda oficial en JD.com
Ikea ha decidido apostar por el mercado chino cooperando con JD.com, una de las gigantes tecnológicas del país asiático. Esta alianza consiste en abrir una tienda exclusiva dentro...
Coca-Cola: "La clave para ser relevante es tener un propósito firme y sólido"
Desde su experiencia, ¿cuáles son las claves para que una marca llegue a los cien años en el contexto actual? Creo que la clave para que la gente te siga escogiendo, siga conec...
Last news
Meta, acusada de manipular las métricas publicitarias de sus Shops Ads.
TikTok permitirá enviar notas de voz, imágenes y vídeos en sus mensajes directos.
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Bidaiondo Articles
This study explains how and how much we use AI in social media. (Spoiler: A lot. A lot.)
Metricool has just released its "Report on the Use of AI in Social Media," based on a survey of its community of social media professionals, including social media managers, entrepreneurs, agencies, and content creators. It shows how deeply embedded artificial intelligence is in the industry. AI is the present, not the future, of social media. Artificial intelligence has ceased to be a technological promise and has become an indispensab...
Posting on social media is no longer fashionable: users are leaving their screens behind.
A Morning Consult study reveals a shift in habits: time spent on social media and, especially, the frequency with which content is shared online is decreasing. In a society dominated by new technologies and social media, users seem increasingly connected to their mobile phones, a trend that shows no signs of stopping. But the question arises: has the habit of posting content daily slowed down or is it still increasing? Perhaps the answer lies in...
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