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VIKO ha anunciado la adquisición de Socialmood, la conocida agencia creativa con sede en Madrid. Esta operación, enmarcada en la hoja de ruta de crecimiento inorgánico de VIKO, bu...
Europa continúa avanzando hacia la creación de un mercado de pagos paneuropeo que facilite la interconexión y la interoperabilidad. En este sentido, EPI Company (European Payme...
Después de que en 2022, Will Cathhart, director de Whatsapp, dijera que una app nativa para iPad «sería genial»… por fin esa promesa se ha cumplido. Así es l...
Google está destrozando la forma «clásica» en que los usuarios interactuábamos con los resultados de búsqueda mediante la introducción de experiencias ba...
El Tribunal Superior de Justicia ha instado a Airbnb a retirar, de manera inmediata, 5.800 anuncios de viviendas turísticas de su plataforma por incumplir la normativa que regula la publicidad...
Microsoft ha inaugurado su conferencia para desarrolladores Microsoft Build 2025 poniendo el foco en la inteligencia artificial, concretamente en los agentes de IA. La compañía afirma qu...
Instagram CEO Adam Mosseri has shared a series of recommendations to improve content performance on the platform and capture users' attention from the very first seconds. Here's a summary of the 5 key tips that can help you boost the reach of your posts and Reels. Who better than him to advise you? Tips to Increase Your Reach on Instagram 1. Grab Attention in the First 3 Seconds Mosseri emphasizes that the first few seconds of a video are...
Today, brands that cultivate strong, lasting relationships with their customers are the ones that truly succeed. But beyond simply selling products, the real challenge lies in transforming those customers into brand ambassadors. Referral platforms are a powerful tool for this, facilitating the creation of an efficient and scalable referral program. Through referrals, satisfied customers can recommend your brand to friends, family, and colleagues,...

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