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Noticias
Adobe compra Semrush para completar la pieza que faltaba en su gigantesco puzle digital. ¿La clave? El GEO.
Adobe ha anunciado la adquisición de Semrush Holdings por 1.900 millones de dólares (unos 1.650 millones de euros) en una transacción que supone mucho más que una simple fu...
Omnicom compra Interpublic: nace la nueva líder mundial en marketing y ventas.
Omnicom, la tercera agencia de publicidad más grande del mundo hasta ahora, ha completado oficialmente la adquisición de Interpublic Group (IPG), tras recibir todas las aprobaciones regu...
Shein y Francia en pie de guerra: el Gobierno quiere suspender la plataforma por tiempo indeterminado.
Existe una gran paradoja en Francia: la plataforma de moda china Shein tiene 25 millones de usuarios activos en el país (aproximadamente el 36% de la población total de Francia), siendo...
Bizum se alía con Minimalism para lanzar La Bizumería, una inesperada tienda online de prendas de edición limitada.
Vale, sabemos que Bizum lo ha hecho suficientemente bien en los últimos años como para consolidarse como una de las formas de pago preferidas por los españoles y convertir a su pr...
Instagram y Threads se actualizan para Halloween.
Estamos a nada de Halloween y las redes sociales de Meta se ponen a tono para los usuarios. La novedad de Instagram es que incluye una tipografía denominada “Ghost”, que puedes sele...
TikTok presenta Smart Split y AI Outline, sus dos nuevas herramientas de IA para edición de vídeos cortos.
TikTok ha anunciado un conjunto de nuevas herramientas de IA, que buscan simplificar el esfuerzo que implica generar contenido de alta calidad y aumentar el potencial de ingresos de la comunidad. ...
Last news
Ya puedes editar los comentarios que hagas en una publicación en Instagram
Google penalizará a las webs que secuestren a sus usuarios (y su botón de retroceso) a partir del 15 de junio
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Bidaiondo Articles
Manus in Meta: From Hype to Real Advantage in Paid Media Management
Meta seemed to be falling behind in the AI race. While Google was heavily investing in models like Gemini (formerly Bard) and its integration across its entire ecosystem (Search, Ads, Workspace), and Apple was advancing with its on-device AI approach and its Apple Intelligence offering, Mark Zuckerberg's giant had been using artificial intelligence within its platform for years (campaign optimization, segmentation, delivery algorithms), but...
Tokenization: the key to security in digital payments
Digital payments are currently expanding rapidly, making the secure storage and processing of user card information a critical necessity. Tokenization is one of the most important technologies addressing this need. What is tokenization? In its simplest form, tokenization is the process of generating a "token" that replaces sensitive payment data (e.g., the card number). This token substitutes for the actual data, and transactions are co...
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