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E-commerce and payments are still hot topics of the moment. The pandemic has come, unlike many other sectors, to demand more from those who work in it: More solutions, more simplicity, more innovation. This means that brands, solutions and payment methods have been reinvented and adapted to the global and local needs of consumers.
Worldpay from FIS produces The Global Payments Report annually, a report that provides us with information on payments around the world. In this improved seventh edition, Worldpay from FIS takes into account the new reality of payments, from the dissolution of traditional banking borders and their new rules, to new ways of moving money and how this impacts the way we consume. , including the doors it can open to new opportunities.
THE WORLD
Global e-commerce in 2021 saw solid growth of 14% year-on-year, as the world economy (and in particular the travel sector) began to recover from the impacts of COVID-19, exceeding US$5 .3 billion in transaction value. Mobile commerce share surpassed that of desktop commerce in 2021, with mobile transaction value reaching 52% of total e-com spend.
Global e-commerce projects a compound annual growth rate (CAGR) of 12% through 2025, exceeding US$8.3 trillion.
Global forecasts and trends:
In 2025, e-commerce will represent 12% of global consumer spending
In 2025, 59% of e-commerce expenses are materialized through mobile devices.
Until 2025, the growth of e-commerce in the APAC region will decrease, but the LATAM regions will continue to grow.
In 2021 the use of credit cards decreased while the share of debit cards increased. However, the use of cards is increasingly shifting towards that of digital wallets.
Despite the controversies surrounding them in recent months, the world's most followed social media platforms continue to be seen by brands as a powerful tool for increasing campaign visibility, building community, and driving traffic to their websites. As a result, major advertisers worldwide allocate enormous sums of money each year to all kinds of campaigns on networks like Facebook, Instagram, WhatsApp, YouTube, and TikTok. This undeniabl...
The question on everyone's mind in marketing departments today isn't just "How do we rank on Google?", but "Why isn't ChatGPT mentioning us?" There's a common belief that if you do good technical SEO for Google, you'll automatically be favored by Large Language Models (LLMs). However, the reality is more complex. A recent study by Semrush, after analyzing 5 million URLs cited by ChatGPT Search and Google...

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