CONTACT US
info@bidaiondo.com
Amazon has the reputation of being a leader in the e-commerce market, but it knows that titans from China like Temu and Shein are going strong and will do everything possible and impossible to steal market share. For this reason, the American multinational led by Andy Jassy has decided to expand its portfolio with a new "live shopping" channel that adapts the classic teleshopping format to the current times.
In this new channel, influencers and brands will present products live and viewers will be able to buy these products directly through Amazon.
Amazon's new "live shopping" channel, which anchors the FAST (Free Ad-Supported Television) model, will be available through the Amazon Live, Prime Video, Freevee and Fire Stick platforms, although for now it will be available solely and exclusively for US customers of the e-commerce giant.
The Amazon app will play an absolutely leading role in the company's new "live shopping" channel, as it will allow the direct purchase of the products that make their way there.
Users will be able to make direct purchases from the Amazon app
Users will simply have to enter "Shop the Show" in the application's search bar to access a carousel of products where the offers currently in force on Amazon's "live shopping" channel will be displayed.
The new Amazon channel will host content from creators such as Rachel Clark, Madison LeCroy and Haley Kalil. In addition, the American influencer Paige DeSorbo will have her own “show” on the channel and it will be released next June.
The Amazon Live platform has been operational since 2019 and sells products through "livestreams" very similar to classic teleshopping programs. According to data managed by Amazon, more than 1 billion people in the United States and India have watched programs hosted on Amazon Live to date.
With the introduction of a new “live shopping” channel, Amazon aims to capitalize on the success of Amazon Live and expand its offering.
https://www.marketingdirecto.com/digital-general/digital/amazon-estrena-nuevo-canal-live-shopping
We are going to explain to you what quishing is, a type of scam similar to phishing, but which is based on deceiving you using QR codes. This is a scam in which they pass off a code as legitimate, and take you to a website where they can steal your data. We are going to explain this article by explaining what exactly quishing is, and its main characteristics. This will make you able to identify it and differentiate it from other types of scam,...
Email is one of the main technological innovations that has revolutionized the way we understand the world, as well as reconfigured the business model. Since its invention in 1965, the evolution of this means of communication has been transgressive, and according to data from Statista, there were already more than 4.26 billion users using email in 2022 and the number of emails sent on that same date amounted to 330,000 million, with a growth fore...
BIDAIONDO SL, as the party responsible for the website www.bidaiondo.com, uses its own operating cookies and those of third parties of an analytical nature to allow the use of the website, analyze our services and show you information related to your preferences based on a profile drawn up from of your browsing habits (for example: pages visited). Please bear in mind that, if you do not activate some types of cookies, such as operational and analytical cookies, your experience of using this website may be affected. You can obtain more information and configure your preferences in the CONFIGURE option that appears below, you can reject cookies in the REJECT AND CLOSE option or accept all cookies and continue browsing in the ACCEPT AND CLOSE option.
Data privacy seems important to you, and it is to us too. We store cookie data for 13 months. If you want to know more, you can visit our pages Privacy Policy y Cookies policy. Do you know what cookies are? Cookies are files that are used by virtually all websites. When browsing our page, they are installed in your browser or device to ensure that the website works correctly and store information about your visit. The data provided by cookies treat the user anonymously and in no case do they store personal information.
The data collected by the cookies we use are:
- Addresses IP
- References of visited pages
- References of downloaded files